Live from London, Nick put together this quick podcast to endorse the brand new phenom known as Cambio.
What exactly is Cambio?
According to the NYTimes, Cambio is the product of a partnership of AOL, the brand strategy company MGX Lab, and the Jonas Group, which represents the Jonas Brothers, Demi Lovato, Jordin Sparks, as well as other entertainers.
It is being billed by its backers as a next-generation video network for the Web, a kind of MTV without the pesky middleman, intended for 13 to 24-year-olds who spend hours online but not enough time on AOL’s sites.
On Cambio there will be daily and weekly video shows, some created in conjunction with advertisers. A partner in the Jonas Group, Kevin Jonas Sr., says Cambio will be a “safe environment” to talk to fans. It is also a chance to bypass old media gatekeepers.
Yet to check it out. Click Here! and become one of the first thousand to view Cambio since it’s debut last night.